PRUDENTIAL FINANCIAL INC
PRU, PFH, PRH, PRS · Life Insurance · 347.0M shares · -3%/yr ↓ buyback · EDGAR filings ↗
Net buyback after stock comp: $758M (gross $1.0B, SBC $254M)
Reference price $103.25 · est. market cap ~$35.8B — last insider sale, 2026-05-14 (estimated from the dated SEC Form 4 price × shares outstanding — not a live quote)
Grade
B72Prudential Financial — large life-insurance and asset-management group.
Strengths
- ROE 11% (73rd pct); huge investment portfolio (90th)
- Net income +31%; PGIM asset-management franchise
Risks
- Very high leverage (D/E 0.63, 100th)
- Rate, credit-spread and longevity exposure
Notable findings
- Exec changeRecent 8-K item 5.02 8-K ↗
- Strong balance sheetStrong balance sheet — $19.7B cash & investments
- Insider buyingInsider buying — 5 open-market buy(s) by 4 insider(s) (cluster of 4 insiders, ~$43M, last 6mo) Form 4 ↗
- Buying back stockNet buyback — share count -3%/yr over 4y
- Insider sellingInsider selling — 1 open-market sale(s) by 1 insider(s) (~$1M, last 6mo) Form 4 ↗
Quarterly revenue
Last 4 quarters · from SEC filings.
Key metrics
Net margin
5.9%
Return on equity
11.0%
Return on assets
0.5%
Revenue growth (QoQ)
-1.0%
Net-income growth
31.1%
Debt / equity
0.6×
Tangible book value
$31.0B
Cash & investments
$19.7B
Stock comp / revenue
0.4%
Insider transactions · last 18 months
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| 2026-05-14 | KAPPLER ANN M | Sell | 14K | $103.25 |
| 2026-05-12 | POON CHRISTINE A | Option exercise | 1.8K | — |
| 2026-05-12 | POON CHRISTINE A | Disposition | 1.8K | $102.58 |
| 2026-05-12 | CASELLAS GILBERT F | Option exercise | 1.8K | — |
| 2026-05-12 | CASELLAS GILBERT F | Disposition | 1.8K | $102.58 |
| 2026-04-30 | Chappuis Jacques | Option exercise | 6.2K | — |
| 2026-04-30 | Chappuis Jacques | Tax withheld | 3.4K | $98.11 |
| 2026-04-30 | Chappuis Jacques | Option exercise | 4.2K | — |
| 2026-04-30 | Chappuis Jacques | Tax withheld | 2.3K | $98.11 |
| 2026-04-29 | PRUDENTIAL INSURANCE CO OF AMERICA | Buy | 270K | $30.36 |
| 2026-02-28 | Walia Vicki | Option exercise | 678 | — |
| 2026-02-28 | Walia Vicki | Tax withheld | 229 | $98.38 |
| 2026-02-28 | Walia Vicki | Option exercise | 665 | — |
| 2026-02-28 | Walia Vicki | Tax withheld | 225 | $98.38 |
| 2026-02-28 | Walia Vicki | Option exercise | 1.0K | — |
| 2026-02-28 | Walia Vicki | Tax withheld | 361 | $98.38 |
| 2026-02-28 | Waldeck George P Jr. | Option exercise | 1.8K | — |
| 2026-02-28 | Waldeck George P Jr. | Tax withheld | 544 | $98.38 |
| 2026-02-28 | Waldeck George P Jr. | Option exercise | 1.9K | — |
| 2026-02-28 | Waldeck George P Jr. | Tax withheld | 558 | $98.38 |
| 2026-02-28 | Waldeck George P Jr. | Option exercise | 1.9K | — |
| 2026-02-28 | Waldeck George P Jr. | Tax withheld | 550 | $98.38 |
| 2026-02-28 | SULLIVAN ANDREW F | Option exercise | 4.0K | — |
| 2026-02-28 | SULLIVAN ANDREW F | Tax withheld | 2.0K | $98.38 |
| 2026-02-28 | SULLIVAN ANDREW F | Option exercise | 4.0K | — |
| 2026-02-28 | SULLIVAN ANDREW F | Tax withheld | 1.9K | $98.38 |
| 2026-02-28 | SULLIVAN ANDREW F | Option exercise | 3.7K | — |
| 2026-02-28 | SULLIVAN ANDREW F | Tax withheld | 1.8K | $98.38 |
| 2026-02-28 | SCHMIDT TIMOTHY L | Option exercise | 1.6K | — |
| 2026-02-28 | SCHMIDT TIMOTHY L | Tax withheld | 788 | $98.38 |
| 2026-02-28 | SCHMIDT TIMOTHY L | Option exercise | 1.6K | — |
| 2026-02-28 | SCHMIDT TIMOTHY L | Tax withheld | 773 | $98.38 |
| 2026-02-28 | SCHMIDT TIMOTHY L | Option exercise | 1.5K | — |
| 2026-02-28 | SCHMIDT TIMOTHY L | Tax withheld | 724 | $98.38 |
| 2026-02-28 | Lowrey Charles F | Option exercise | 10K | — |
| 2026-02-28 | Lowrey Charles F | Tax withheld | 5.6K | $98.38 |
| 2026-02-28 | Lowrey Charles F | Option exercise | 11K | — |
| 2026-02-28 | Lowrey Charles F | Tax withheld | 5.9K | $98.38 |
| 2026-02-28 | Lowrey Charles F | Option exercise | 10K | — |
| 2026-02-28 | Lowrey Charles F | Tax withheld | 5.5K | $98.38 |
| 2026-02-28 | KAPPLER ANN M | Option exercise | 2.2K | — |
| 2026-02-28 | KAPPLER ANN M | Tax withheld | 1.0K | $98.38 |
| 2026-02-28 | KAPPLER ANN M | Option exercise | 2.5K | — |
| 2026-02-28 | KAPPLER ANN M | Tax withheld | 1.2K | $98.38 |
| 2026-02-28 | KAPPLER ANN M | Option exercise | 2.3K | — |
| 2026-02-28 | KAPPLER ANN M | Tax withheld | 1.1K | $98.38 |
| 2026-02-28 | Frias Yanela | Option exercise | 678 | — |
| 2026-02-28 | Frias Yanela | Tax withheld | 230 | $98.38 |
| 2026-02-28 | Frias Yanela | Option exercise | 950 | — |
| 2026-02-28 | Frias Yanela | Tax withheld | 328 | $98.38 |
| 2026-02-28 | Frias Yanela | Option exercise | 2.4K | — |
| 2026-02-28 | Frias Yanela | Tax withheld | 844 | $98.38 |
| 2026-02-28 | Case Scott | Option exercise | 2.7K | — |
| 2026-02-28 | Case Scott | Tax withheld | 951 | $98.38 |
| 2026-02-28 | Boyle Robert E | Option exercise | 899 | — |
| 2026-02-28 | Boyle Robert E | Tax withheld | 289 | $98.38 |
| 2026-02-28 | Boyle Robert E | Option exercise | 832 | — |
| 2026-02-28 | Boyle Robert E | Tax withheld | 267 | $98.38 |
| 2026-02-28 | Boyle Robert E | Option exercise | 780 | — |
| 2026-02-28 | Boyle Robert E | Tax withheld | 249 | $98.38 |
| 2026-02-17 | Stoddard Thomas D | Buy | 250 | $102.97 |
| 2026-02-11 | Wolk Joseph J | Buy | 400 | $105.32 |
| 2026-02-09 | Walia Vicki | Option exercise | 770 | — |
| 2026-02-09 | Walia Vicki | Tax withheld | 263 | $102.20 |
| 2026-02-09 | Waldeck George P Jr. | Option exercise | 11K | — |
| 2026-02-09 | Waldeck George P Jr. | Tax withheld | 3.9K | $102.20 |
| 2026-02-09 | SULLIVAN ANDREW F | Option exercise | 32K | — |
| 2026-02-09 | SULLIVAN ANDREW F | Tax withheld | 15K | $102.20 |
| 2026-02-09 | SCHMIDT TIMOTHY L | Option exercise | 10K | — |
| 2026-02-09 | SCHMIDT TIMOTHY L | Tax withheld | 3.8K | $102.20 |
| 2026-02-09 | Lowrey Charles F | Option exercise | 83K | — |
| 2026-02-09 | Lowrey Charles F | Tax withheld | 45K | $102.20 |
| 2026-02-09 | KAPPLER ANN M | Option exercise | 18K | — |
| 2026-02-09 | KAPPLER ANN M | Tax withheld | 7.3K | $102.20 |
| 2026-02-09 | Frias Yanela | Option exercise | 4.2K | — |
| 2026-02-09 | Frias Yanela | Tax withheld | 1.6K | $102.20 |
| 2026-02-09 | Feeney Caroline | Option exercise | 24K | — |
| 2026-02-09 | Feeney Caroline | Tax withheld | 12K | $102.20 |
| 2026-02-09 | Boyle Robert E | Option exercise | 1.0K | — |
| 2026-02-09 | Boyle Robert E | Tax withheld | 411 | $102.20 |
| 2026-02-06 | Chappuis Jacques | Buy | 1.0K | $100.97 |
| 2026-01-31 | Walia Vicki | Option exercise | 5.0K | — |
| 2026-01-31 | Walia Vicki | Tax withheld | 1.9K | $111.11 |
| 2026-01-23 | PRUDENTIAL INSURANCE CO OF AMERICA | Buy | 1.4M | $24.87 |
| 2026-01-12 | Feeney Caroline | Option exercise | 61K | — |
| 2026-01-12 | Feeney Caroline | Tax withheld | 30K | $117.74 |
| 2025-12-11 | Feeney Caroline | Option exercise | 397 | $99.76 |
| 2025-12-11 | Feeney Caroline | Sell | 384 | $116.28 |
| 2025-12-11 | Feeney Caroline | Option exercise | 2.9K | $106.89 |
| 2025-12-11 | Feeney Caroline | Sell | 2.9K | $116.28 |
| 2025-12-11 | Feeney Caroline | Option exercise | 2.1K | $110.45 |
| 2025-12-11 | Feeney Caroline | Sell | 2.1K | $116.28 |
| 2025-12-11 | Feeney Caroline | Option exercise | 1.2K | $107.28 |
| 2025-12-11 | Feeney Caroline | Sell | 1.2K | $116.28 |
| 2025-12-05 | SCHMIDT TIMOTHY L | Gift | 100 | — |
| 2025-12-02 | SCHMIDT TIMOTHY L | Sell | 8.0K | $107.69 |
| 2025-11-10 | Lowrey Charles F | Sell | 48K | $107.39 |
| 2025-08-31 | Boyle Robert E | Tax withheld | 114 | $109.66 |
| 2025-08-31 | Boyle Robert E | Option exercise | 352 | — |
| 2025-08-29 | KAPPLER ANN M | Sell | 4.0K | $109.65 |
| 2025-08-21 | PRUDENTIAL FINANCIAL INC | Buy | 1.5M | $10.00 |
| 2025-06-16 | PRUDENTIAL INSURANCE CO OF AMERICA | Buy | 1.7M | $28.64 |
| 2025-05-13 | SCOVANNER DOUGLAS A | Option exercise | 1.3K | — |
| 2025-05-13 | CASELLAS GILBERT F | Disposition | 1.3K | $107.40 |
| 2025-05-13 | CASELLAS GILBERT F | Option exercise | 1.3K | — |
| 2025-05-13 | POON CHRISTINE A | Disposition | 1.3K | $107.40 |
| 2025-05-13 | POON CHRISTINE A | Option exercise | 1.3K | — |
| 2025-03-26 | PRUDENTIAL INSURANCE CO OF AMERICA | Buy | 722K | $24.94 |
| 2025-03-26 | PRUDENTIAL INSURANCE CO OF AMERICA | Buy | 1.3M | $28.53 |
| 2025-03-25 | PRUDENTIAL INSURANCE CO OF AMERICA | Buy | 53K | $28.52 |
| 2025-03-12 | SULLIVAN ANDREW F | Sell | 6.0K | $105.98 |
| 2025-03-12 | PRUDENTIAL INSURANCE CO OF AMERICA | Buy | 87K | $28.72 |
| 2025-02-28 | Lowrey Charles F | Option exercise | 11K | — |
| 2025-02-28 | Lowrey Charles F | Tax withheld | 5.9K | $115.10 |
| 2025-02-28 | KAPPLER ANN M | Option exercise | 1.6K | — |
| 2025-02-28 | KAPPLER ANN M | Tax withheld | 757 | $115.10 |
| 2025-02-28 | KAPPLER ANN M | Option exercise | 2.2K | — |
| 2025-02-28 | KAPPLER ANN M | Tax withheld | 1.0K | $115.10 |
| 2025-02-28 | KAPPLER ANN M | Option exercise | 2.5K | — |
| 2025-02-28 | KAPPLER ANN M | Tax withheld | 1.2K | $115.10 |
| 2025-02-28 | Frias Yanela | Option exercise | 577 | — |
| 2025-02-28 | Frias Yanela | Tax withheld | 195 | $115.10 |
| 2025-02-28 | Frias Yanela | Option exercise | 678 | — |
| 2025-02-28 | Frias Yanela | Tax withheld | 232 | $115.10 |
| 2025-02-28 | Frias Yanela | Option exercise | 950 | — |
| 2025-02-28 | Frias Yanela | Tax withheld | 330 | $115.10 |
| 2025-02-28 | Feeney Caroline | Option exercise | 2.2K | — |
| 2025-02-28 | Feeney Caroline | Tax withheld | 1.1K | $115.10 |
| 2025-02-28 | Feeney Caroline | Option exercise | 3.0K | — |
| 2025-02-28 | Feeney Caroline | Tax withheld | 1.4K | $115.10 |
| 2025-02-28 | Feeney Caroline | Option exercise | 3.4K | — |
| 2025-02-28 | Feeney Caroline | Tax withheld | 1.7K | $115.10 |
| 2025-02-28 | FALZON ROBERT | Option exercise | 6.9K | — |
| 2025-02-28 | FALZON ROBERT | Tax withheld | 3.3K | $115.10 |
| 2025-02-28 | FALZON ROBERT | Option exercise | 8.4K | — |
| 2025-02-28 | FALZON ROBERT | Tax withheld | 4.1K | $115.10 |
| 2025-02-28 | FALZON ROBERT | Tax withheld | 4.3K | $115.10 |
| 2025-02-28 | Axel Robert | Option exercise | 577 | — |
| 2025-02-28 | Axel Robert | Tax withheld | 195 | $115.10 |
| 2025-02-28 | Axel Robert | Option exercise | 678 | — |
| 2025-02-28 | Axel Robert | Tax withheld | 229 | $115.10 |
| 2025-02-28 | Axel Robert | Option exercise | 665 | — |
| 2025-02-28 | Axel Robert | Tax withheld | 225 | $115.10 |
| 2025-02-28 | Alziari Lucien | Option exercise | 1.7K | — |
| 2025-02-28 | Alziari Lucien | Tax withheld | 837 | $115.10 |
| 2025-02-28 | Alziari Lucien | Option exercise | 2.2K | — |
| 2025-02-28 | Alziari Lucien | Tax withheld | 1.1K | $115.10 |
| 2025-02-28 | Alziari Lucien | Option exercise | 2.2K | — |
| 2025-02-28 | Alziari Lucien | Tax withheld | 1.1K | $115.10 |
| 2025-02-28 | FALZON ROBERT | Option exercise | 8.9K | — |
| 2025-02-28 | SULLIVAN ANDREW F | Option exercise | 3.0K | — |
| 2025-02-28 | SULLIVAN ANDREW F | Tax withheld | 1.5K | $115.10 |
| 2025-02-28 | SULLIVAN ANDREW F | Option exercise | 4.0K | — |
| 2025-02-28 | SULLIVAN ANDREW F | Tax withheld | 2.1K | $115.10 |
| 2025-02-28 | SULLIVAN ANDREW F | Option exercise | 4.0K | — |
| 2025-02-28 | SULLIVAN ANDREW F | Tax withheld | 2.0K | $115.10 |
| 2025-02-28 | SCHMIDT TIMOTHY L | Option exercise | 1.4K | — |
| 2025-02-28 | SCHMIDT TIMOTHY L | Tax withheld | 671 | $115.10 |
| 2025-02-28 | SCHMIDT TIMOTHY L | Option exercise | 1.6K | — |
| 2025-02-28 | SCHMIDT TIMOTHY L | Tax withheld | 790 | $115.10 |
| 2025-02-28 | SCHMIDT TIMOTHY L | Option exercise | 1.6K | — |
| 2025-02-28 | SCHMIDT TIMOTHY L | Tax withheld | 775 | $115.10 |
| 2025-02-28 | Lowrey Charles F | Option exercise | 8.6K | — |
| 2025-02-28 | Lowrey Charles F | Tax withheld | 4.5K | $115.10 |
| 2025-02-28 | Lowrey Charles F | Option exercise | 10K | — |
| 2025-02-28 | Lowrey Charles F | Tax withheld | 5.6K | $115.10 |
| 2025-02-20 | Di Sibio Carmine | Buy | 200 | $111.04 |
| 2025-02-10 | SULLIVAN ANDREW F | Option exercise | 22K | — |
| 2025-02-10 | SULLIVAN ANDREW F | Tax withheld | 9.7K | $112.09 |
| 2025-02-10 | SCHMIDT TIMOTHY L | Option exercise | 8.0K | — |
| 2025-02-10 | SCHMIDT TIMOTHY L | Tax withheld | 2.9K | $112.09 |
| 2025-02-10 | Lowrey Charles F | Option exercise | 63K | — |
| 2025-02-10 | Lowrey Charles F | Tax withheld | 34K | $112.09 |
| 2025-02-10 | KAPPLER ANN M | Option exercise | 12K | — |
| 2025-02-10 | KAPPLER ANN M | Tax withheld | 4.6K | $112.09 |
| 2025-02-10 | Frias Yanela | Option exercise | 3.3K | — |
| 2025-02-10 | Frias Yanela | Tax withheld | 1.2K | $112.09 |
| 2025-02-10 | Feeney Caroline | Option exercise | 13K | — |
| 2025-02-10 | Feeney Caroline | Tax withheld | 5.2K | $112.09 |
| 2025-02-10 | FALZON ROBERT | Option exercise | 50K | — |
| 2025-02-10 | FALZON ROBERT | Tax withheld | 24K | $112.09 |
| 2025-02-10 | Axel Robert | Option exercise | 3.3K | — |
| 2025-02-10 | Axel Robert | Tax withheld | 1.3K | $112.09 |
| 2025-02-10 | Alziari Lucien | Option exercise | 13K | — |
| 2025-02-10 | Alziari Lucien | Tax withheld | 5.2K | $112.09 |
| 2025-02-07 | TODMAN MICHAEL | Sell | 3.0K | $112.98 |
| 2025-02-03 | PRUDENTIAL INSURANCE CO OF AMERICA | Buy | 906K | $28.69 |
| 2025-01-07 | SCOVANNER DOUGLAS A | Option exercise | 3.5K | — |
All non-derivative Form 4 activity (SEC), newest first.
Notable events (8-K)
| Date | Items | |
|---|---|---|
| 2026-06-04 | OtherExhibits | filing ↗ |
| 2026-05-12 | Shareholder vote | filing ↗ |
| 2026-05-05 | ResultsReg FDExhibits | filing ↗ |
| 2026-04-21 | ResultsReg FDExhibits | filing ↗ |
| 2026-04-14 | ResultsReg FDExhibits | filing ↗ |
| 2026-04-13 | OtherExhibits | filing ↗ |
| 2026-03-10 | Exec/director changeReg FDExhibits | filing ↗ |
| 2026-03-06 | Reg FDExhibits | filing ↗ |
Recent filings
| Form | Filed | Period | Accession |
|---|---|---|---|
| 8-K | 2026-06-04 | 2026-06-04 | 0001193125-26-257475 ↗ |
| 8-K | 2026-05-12 | 2026-05-12 | 0001193125-26-219846 ↗ |
| 10-Q | 2026-05-06 | 2026-03-31 | 0001137774-26-000095 ↗ |
| 8-K | 2026-05-05 | 2026-05-05 | 0001137774-26-000093 ↗ |
| 8-K | 2026-04-21 | 2026-04-21 | 0001193125-26-166839 ↗ |
| 8-K | 2026-04-14 | 2026-04-14 | 0001137774-26-000087 ↗ |
| 8-K | 2026-04-13 | 2026-04-13 | 0001193125-26-152952 ↗ |
| 8-K | 2026-03-10 | 2026-03-10 | 0001193125-26-100276 ↗ |
| 8-K | 2026-03-06 | 2026-03-06 | 0001193125-26-095001 ↗ |
| 10-K | 2026-02-12 | 2025-12-31 | 0001137774-26-000048 ↗ |
| 8-K | 2026-02-11 | 2026-02-09 | 0001193125-26-045632 ↗ |
| 8-K | 2026-02-10 | 2026-02-09 | 0001193125-26-043795 ↗ |