Cardlytics, Inc.
CDLX · Services-Computer Programming, Data Processing, Etc. · 57.6M shares · +9%/yr ↑ dilution · EDGAR filings ↗
Net buyback after stock comp: -$980K (gross $40M, SBC $41M)
Reference price $0.63 · est. market cap ~$36M — last insider purchase, 2026-05-18 (estimated from the dated SEC Form 4 price × shares outstanding — not a live quote)
Grade
D44Purchase-data ad-tech company with operating losses; reported ROE is a negative-equity artifact.
Strengths
- Slightly positive free cash flow — FCF $9M
Risks
- Operating/net losses — operating margin -48%, ROA -36% (4th)
- Negative equity (ROE artifact) — per metrics
- Bank-partner concentration and softness — revenue -17%
Notable findings
- Chronic dilutionShare count +9%/yr over 1y (dilution, book value/share -109%)
- Negative equityNegative book equity (debt/equity -32.66)
- Net lossNet loss (net margin -44.4%)
- Exec changeRecent 8-K item 5.02 8-K ↗
- Insider buyingInsider buying — 2 open-market buy(s) by 1 insider(s) (~$129,000, last 6mo) Form 4 ↗
- Insider sellingInsider selling — 9 open-market sale(s) by 3 insider(s) (cluster of 3 insiders, ~$354,157, last 6mo) Form 4 ↗
- Revenue declineRevenue -38.8% YoY
Quarterly revenue
Last 4 quarters · from SEC filings.
Key metrics
Operating margin
-43.6%
Net margin
-44.4%
Return on equity
1590.2%
Return on assets
-36.2%
ROIC
-39.0%
Revenue growth (QoQ)
-38.8%
Debt / equity
-32.7×
Current ratio
1.8×
Free cash flow
$9M
EBITDA
-$77M
Tangible book value
-$122M
Cash & investments
$49M
Stock comp / revenue
12.1%
Insider transactions · last 18 months
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| 2026-05-20 | Francis Jonathan Edward | Option exercise | 11K | — |
| 2026-05-20 | Gupta Srishti A. | Option exercise | 11K | — |
| 2026-05-20 | Fernandez Andre J | Option exercise | 11K | — |
| 2026-05-20 | Hornsey Liane | Option exercise | 11K | — |
| 2026-05-20 | Klinck John L. Jr. | Option exercise | 11K | — |
| 2026-05-20 | Hill Scott A | Option exercise | 11K | — |
| 2026-05-18 | Evans David Thomas | Buy | 50K | $0.63 |
| 2026-05-15 | Evans David Thomas | Buy | 150K | $0.65 |
| 2026-04-06 | Gupta Amit | Sell | 70K | $1.19 |
| 2026-04-02 | Gupta Amit | Sell | 54K | $1.04 |
| 2026-04-01 | Gupta Amit | Sell | 63K | $0.99 |
| 2026-04-01 | Gupta Amit | Option exercise | 14K | — |
| 2026-04-01 | Gupta Amit | Option exercise | 500K | — |
| 2026-04-01 | Lynton Nicholas Hollmeyer | Option exercise | 582 | — |
| 2026-04-01 | Lynton Nicholas Hollmeyer | Option exercise | 1.6K | — |
| 2026-04-01 | Lynton Nicholas Hollmeyer | Option exercise | 11K | — |
| 2026-04-01 | Lynton Nicholas Hollmeyer | Option exercise | 12K | — |
| 2026-04-01 | Lynton Nicholas Hollmeyer | Option exercise | 60K | — |
| 2026-04-01 | Lynton Nicholas Hollmeyer | Sell | 40K | $0.99 |
| 2026-02-18 | Gupta Amit | Sell | 45K | $0.93 |
| 2026-02-17 | Gupta Amit | Sell | 52K | $0.90 |
| 2026-02-16 | Gupta Amit | Option exercise | 125K | — |
| 2026-02-16 | Gupta Amit | Option exercise | 125K | — |
| 2026-01-05 | DeSieno Alexis | Sell | 8.6K | $1.17 |
| 2026-01-05 | Lynton Nicholas Hollmeyer | Sell | 6.3K | $1.17 |
| 2026-01-05 | Gupta Amit | Sell | 5.8K | $1.17 |
| 2026-01-01 | Lynton Nicholas Hollmeyer | Option exercise | 1.6K | — |
| 2026-01-01 | Gupta Amit | Option exercise | 14K | — |
| 2026-01-01 | Lynton Nicholas Hollmeyer | Option exercise | 11K | — |
| 2026-01-01 | DeSieno Alexis | Option exercise | 14K | — |
| 2026-01-01 | Lynton Nicholas Hollmeyer | Option exercise | 581 | — |
| 2025-10-30 | Gupta Srishti A. | Option exercise | 6.1K | — |
| 2025-10-02 | Gupta Amit | Sell | 7.8K | $2.27 |
| 2025-10-02 | Lynton Nicholas Hollmeyer | Sell | 6.1K | $2.27 |
| 2025-10-02 | DeSieno Alexis | Sell | 8.5K | $2.27 |
| 2025-10-01 | Lynton Nicholas Hollmeyer | Option exercise | 11K | — |
| 2025-10-01 | Gupta Amit | Option exercise | 14K | — |
| 2025-10-01 | DeSieno Alexis | Option exercise | 14K | — |
| 2025-10-01 | Lynton Nicholas Hollmeyer | Option exercise | 581 | — |
| 2025-10-01 | Lynton Nicholas Hollmeyer | Option exercise | 1.6K | — |
| 2025-08-19 | Gupta Amit | Sell | 69K | $1.12 |
| 2025-08-19 | SOSIN CLIFFORD | Sell | 200K | $1.12 |
| 2025-08-18 | Gupta Amit | Sell | 68K | $1.12 |
| 2025-08-18 | SOSIN CLIFFORD | Sell | 200K | $1.14 |
| 2025-08-18 | Gupta Amit | Option exercise | 125K | — |
| 2025-08-18 | Gupta Amit | Option exercise | 125K | — |
| 2025-08-15 | DeSieno Alexis | Sell | 26K | $1.22 |
| 2025-08-14 | DeSieno Alexis | Option exercise | 44K | — |
| 2025-07-02 | Gupta Amit | Sell | 6.7K | $1.78 |
| 2025-07-02 | DeSieno Alexis | Sell | 7.3K | $1.78 |
| 2025-07-02 | Lynton Nicholas Hollmeyer | Sell | 5.3K | $1.78 |
| 2025-07-01 | Lynton Nicholas Hollmeyer | Option exercise | 581 | — |
| 2025-07-01 | Lynton Nicholas Hollmeyer | Option exercise | 1.6K | — |
| 2025-07-01 | DeSieno Alexis | Option exercise | 14K | — |
| 2025-07-01 | Lynton Nicholas Hollmeyer | Option exercise | 11K | — |
| 2025-07-01 | Gupta Amit | Option exercise | 14K | — |
| 2025-06-30 | SOSIN CLIFFORD | Other | 16K | — |
| 2025-05-23 | Klinck John L. Jr. | Option exercise | 11K | — |
| 2025-05-23 | Hill Scott A | Option exercise | 11K | — |
| 2025-05-23 | Hornsey Liane | Option exercise | 11K | — |
| 2025-05-23 | Francis Jonathan Edward | Option exercise | 11K | — |
| 2025-05-23 | Fernandez Andre J | Option exercise | 11K | — |
| 2025-05-15 | DeSieno Alexis | Sell | 26K | $1.94 |
| 2025-05-14 | DeSieno Alexis | Option exercise | 44K | — |
| 2025-04-22 | Lynton Nicholas Hollmeyer | Sell | 303 | $1.51 |
| 2025-04-20 | Lynton Nicholas Hollmeyer | Option exercise | 682 | — |
| 2025-04-09 | Hornsey Liane | Option exercise | 1.3K | — |
| 2025-04-02 | DeSieno Alexis | Sell | 8.0K | $1.81 |
| 2025-04-02 | Gupta Amit | Sell | 7.3K | $1.81 |
| 2025-04-02 | Lynton Nicholas Hollmeyer | Sell | 5.8K | $1.81 |
| 2025-04-01 | DeSieno Alexis | Option exercise | 14K | — |
| 2025-04-01 | Gupta Amit | Option exercise | 14K | — |
| 2025-04-01 | Lynton Nicholas Hollmeyer | Option exercise | 11K | — |
| 2025-04-01 | Lynton Nicholas Hollmeyer | Option exercise | 581 | — |
| 2025-04-01 | Lynton Nicholas Hollmeyer | Option exercise | 1.6K | — |
| 2025-02-19 | Gupta Amit | Sell | 55K | $3.18 |
| 2025-02-18 | DeSieno Alexis | Sell | 25K | $3.40 |
| 2025-02-18 | Gupta Amit | Sell | 47K | $3.40 |
| 2025-02-16 | Gupta Amit | Option exercise | 125K | — |
| 2025-02-16 | Gupta Amit | Option exercise | 125K | — |
| 2025-02-14 | DeSieno Alexis | Option exercise | 44K | — |
| 2025-01-30 | Lynton Nicholas Hollmeyer | Sell | 3.4K | $3.19 |
| 2025-01-29 | Lynton Nicholas Hollmeyer | Option exercise | 6.3K | — |
| 2025-01-24 | Gupta Amit | Sell | 15K | $3.92 |
| 2025-01-23 | Gupta Amit | Option exercise | 44K | — |
| 2025-01-03 | DeSieno Alexis | Sell | 8.9K | $3.67 |
| 2025-01-03 | Lynton Nicholas Hollmeyer | Sell | 6.5K | $3.67 |
| 2025-01-03 | Gupta Amit | Sell | 6.0K | $3.67 |
| 2025-01-01 | Lynton Nicholas Hollmeyer | Option exercise | 582 | — |
| 2025-01-01 | Lynton Nicholas Hollmeyer | Option exercise | 11K | — |
| 2025-01-01 | Gupta Amit | Option exercise | 14K | — |
| 2025-01-01 | DeSieno Alexis | Option exercise | 14K | — |
| 2025-01-01 | Lynton Nicholas Hollmeyer | Option exercise | 1.6K | — |
| 2025-01-01 | Fernandez Andre J | Option exercise | 4.3K | — |
| 2025-01-01 | Francis Jonathan Edward | Option exercise | 4.3K | — |
| 2024-12-31 | SOSIN CLIFFORD | Other | 754K | — |
| 2024-12-31 | SOSIN CLIFFORD | Sell | 16K | $3.77 |
| 2024-12-30 | SOSIN CLIFFORD | Sell | 16K | $3.78 |
All non-derivative Form 4 activity (SEC), newest first.
Notable events (8-K)
| Date | Items | |
|---|---|---|
| 2026-06-03 | Delisting notice3.03 | filing ↗ |
| 2026-05-20 | Shareholder vote | filing ↗ |
| 2026-05-12 | Exec/director change | filing ↗ |
| 2026-05-07 | ResultsExhibits | filing ↗ |
| 2026-03-24 | Acquisition/dispositionExhibits | filing ↗ |
| 2026-03-04 | ResultsExhibits | filing ↗ |
| 2026-01-26 | Material agreement | filing ↗ |
| 2025-12-18 | Exec/director changeReg FDExhibits | filing ↗ |
Recent filings
| Form | Filed | Period | Accession |
|---|---|---|---|
| 8-K | 2026-06-03 | 2026-06-03 | 0001628280-26-040351 ↗ |
| 8-K | 2026-05-20 | 2026-05-20 | 0001628280-26-036875 ↗ |
| 8-K | 2026-05-12 | 2026-05-10 | 0001628280-26-034107 ↗ |
| 10-Q | 2026-05-07 | 2026-03-31 | 0001628280-26-032158 ↗ |
| 8-K | 2026-05-07 | 2026-05-07 | 0001628280-26-032076 ↗ |
| 8-K | 2026-03-24 | 2026-03-24 | 0001628280-26-020811 ↗ |
| 10-K | 2026-03-04 | 2025-12-31 | 0001666071-26-000010 ↗ |
| 8-K | 2026-03-04 | 2026-03-04 | 0001666071-26-000008 ↗ |
| 8-K | 2026-01-26 | 2026-01-23 | 0001666071-26-000003 ↗ |
| 8-K | 2025-12-18 | 2025-12-18 | 0001666071-25-000171 ↗ |
| 8-K | 2025-12-05 | 2025-12-03 | 0001666071-25-000166 ↗ |
| 10-Q | 2025-11-05 | 2025-09-30 | 0001666071-25-000159 ↗ |