Goosehead Insurance, Inc.
GSHD · Insurance Agents, Brokers & Service · 21.1M shares · +28%/yr ↑ dilution · EDGAR filings ↗
Reference price $35.56 · est. market cap ~$752M — last insider purchase, 2026-05-29 (estimated from the dated SEC Form 4 price × shares outstanding — not a live quote)
Grade
B70Goosehead Insurance — high-growth, capital-light insurance-brokerage franchise.
Strengths
- Free cash flow margin 24% (100th pct), strong ROA (65th); fast revenue growth
- Scalable franchise + corporate agency model
Risks
- Negative book equity (buybacks) distorts ROE
- Housing/insurance-market and franchisee-retention sensitivity
Notable findings
- Customer concentration~31% of revenue from one customer/distributor — 6 million, or 31% of total revenues • Basic earnings per share was $1
- Negative equityNegative book equity (debt/equity -3.03)
- Exec changeRecent 8-K item 5.02 8-K ↗
- Chronic dilutionShare count +28%/yr over 3y (dilution, book value/share -529%)
- Insider buyingInsider buying — 6 open-market buy(s) by 6 insider(s) (cluster of 6 insiders, ~$1M, last 6mo) Form 4 ↗
- Revenue declineRevenue -11.6% YoY
- Insider sellingInsider selling — 11 open-market sale(s) by 1 insider(s) (~$9M, last 6mo) Form 4 ↗
Quarterly revenue
Last 4 quarters · from SEC filings.
Key metrics
Operating margin
20.4%
Net margin
7.6%
Return on equity
-29.1%
Return on assets
6.7%
ROIC
30.3%
Revenue growth (QoQ)
-11.6%
Net-income growth
-8.5%
Debt / equity
-3.0×
Net debt / EBITDA
3.0×
Current ratio
1.6×
Free cash flow
$86M
EBITDA
$86M
Tangible book value
-$135M
Cash & investments
$34M
Stock comp / revenue
6.4%
Insider transactions · last 18 months
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| 2026-05-29 | Langston Patrick Ryan | Buy | 2.8K | $35.56 |
| 2026-05-28 | Martin John Arthur | Buy | 5.0K | $34.73 |
| 2026-05-27 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 9.6K | — |
| 2026-05-27 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 6.5K | $40.51 |
| 2026-05-27 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 3.1K | $41.28 |
| 2026-05-27 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 9.6K | — |
| 2026-05-26 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 46K | — |
| 2026-05-26 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 46K | — |
| 2026-05-26 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 46K | $40.07 |
| 2026-05-22 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 83K | — |
| 2026-05-22 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 83K | — |
| 2026-05-22 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 79K | $41.74 |
| 2026-05-22 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 3.4K | $42.43 |
| 2026-05-21 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 71K | — |
| 2026-05-21 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 71K | — |
| 2026-05-21 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 29K | $40.62 |
| 2026-05-21 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 21K | $41.57 |
| 2026-05-21 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 21K | $42.21 |
| 2026-05-18 | Thornthwaite Martin Ellis | Buy | 5.0K | $41.50 |
| 2026-05-15 | Jones Mark E. Jr. | Buy | 2.6K | $37.50 |
| 2026-05-14 | Miller Mark | Buy | 5.0K | $36.89 |
| 2026-05-01 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 5.1K | — |
| 2026-05-01 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 5.1K | — |
| 2026-05-01 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 5.1K | $45.32 |
| 2026-04-29 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 5.3K | — |
| 2026-04-29 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 5.3K | — |
| 2026-04-29 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 5.3K | $48.07 |
| 2026-04-28 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 179 | — |
| 2026-04-28 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 179 | — |
| 2026-04-28 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 179 | $49.06 |
| 2026-02-20 | Goldberg Louis | Buy | 5.6K | $44.85 |
| 2025-12-01 | McConnon Thomas | Sell | 1.7K | $74.56 |
| 2025-12-01 | McConnon Thomas | Sell | 68K | $73.60 |
| 2025-11-28 | Miller Mark | Buy | 5.0K | $72.34 |
| 2025-11-26 | O'Connor John Terry | Buy | 2.1K | $71.81 |
| 2025-10-27 | Jones Mark E. Jr. | Buy | 7 | $74.45 |
| 2025-10-27 | Jones Mark E. Jr. | Buy | 866 | $74.44 |
| 2025-08-22 | Jones Serena | Gift | 9.8K | — |
| 2025-08-22 | Jones Serena | Gift | 9.8K | — |
| 2025-08-22 | Jones Serena | Gift | 9.8K | — |
| 2025-08-22 | Jones Serena | Gift | 9.8K | — |
| 2025-08-22 | Jones Serena | Gift | 9.8K | — |
| 2025-08-22 | Jones Serena | Gift | 9.8K | — |
| 2025-08-22 | Jones Serena | Gift | 9.8K | — |
| 2025-08-22 | Jones Serena | Gift | 9.8K | — |
| 2025-08-22 | Jones Serena | Gift | 9.8K | — |
| 2025-08-22 | Jones Serena | Gift | 9.8K | — |
| 2025-08-19 | KEBODEAUX ADRIENNE | Conversion | 3.0K | — |
| 2025-08-19 | KEBODEAUX ADRIENNE | Conversion | 3.0K | — |
| 2025-08-19 | KEBODEAUX ADRIENNE | Sell | 3.0K | $86.30 |
| 2025-08-15 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 600 | $87.01 |
| 2025-08-15 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 600 | — |
| 2025-08-15 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 600 | — |
| 2025-08-14 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 2.9K | $88.55 |
| 2025-08-14 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 700 | $89.29 |
| 2025-08-14 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 21K | — |
| 2025-08-14 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 21K | — |
| 2025-08-14 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 18K | $87.38 |
| 2025-08-13 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 20K | $86.44 |
| 2025-08-13 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 60K | — |
| 2025-08-13 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 60K | — |
| 2025-08-13 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 4.4K | $87.36 |
| 2025-08-13 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 9.6K | $88.65 |
| 2025-08-13 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 22K | $89.48 |
| 2025-08-13 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 4.2K | $90.09 |
| 2025-08-12 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 48K | — |
| 2025-08-12 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 1.1K | $88.06 |
| 2025-08-12 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 30K | $87.45 |
| 2025-08-12 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 17K | $86.47 |
| 2025-08-12 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 48K | — |
| 2025-08-11 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 46K | — |
| 2025-08-11 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 46K | — |
| 2025-08-11 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 44K | $86.41 |
| 2025-08-11 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 1.9K | $87.21 |
| 2025-08-08 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 15K | — |
| 2025-08-08 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 15K | — |
| 2025-08-08 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 15K | $87.17 |
| 2025-08-08 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 200 | $88.15 |
| 2025-08-07 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 6.2K | — |
| 2025-08-07 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 6.2K | — |
| 2025-08-07 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 6.2K | $87.14 |
| 2025-08-06 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 12K | $87.60 |
| 2025-08-06 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 12K | — |
| 2025-08-06 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 12K | — |
| 2025-08-05 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 900 | $89.41 |
| 2025-08-05 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 900 | — |
| 2025-08-05 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 900 | — |
| 2025-07-31 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 32K | — |
| 2025-07-31 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 32K | $93.24 |
| 2025-07-31 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 32K | — |
| 2025-07-29 | Jones Mark E. Jr. | Buy | 1.1K | $86.08 |
| 2025-05-28 | Langston Lindy | Sell | 2.9K | $110.16 |
| 2025-05-28 | Langston Lindy | Conversion | 2.9K | — |
| 2025-05-28 | Langston Lindy | Conversion | 2.9K | — |
| 2025-05-27 | Langston Lindy | Sell | 11K | $110.20 |
| 2025-05-27 | Langston Lindy | Conversion | 11K | — |
| 2025-05-27 | Langston Lindy | Conversion | 11K | — |
| 2025-05-21 | Jones Mark Evan | Gift | 100 | — |
| 2025-05-20 | Langston Lindy | Conversion | 1.1K | — |
| 2025-05-20 | Langston Lindy | Sell | 1.1K | $110.05 |
| 2025-05-20 | Langston Lindy | Conversion | 1.1K | — |
| 2025-05-15 | Jones Robyn Mary Elizabeth | Gift | 92K | — |
| 2025-05-14 | O'Connor John Terry | Sell | 2.5K | $104.42 |
| 2025-05-14 | O'Connor John Terry | Option exercise | 2.5K | $35.25 |
| 2025-05-14 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 21K | — |
| 2025-05-14 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 21K | — |
| 2025-05-14 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 21K | $104.76 |
| 2025-05-14 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 200 | $105.20 |
| 2025-05-13 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 111K | — |
| 2025-05-13 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 111K | — |
| 2025-05-13 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 17K | $104.90 |
| 2025-05-13 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 94K | $105.51 |
| 2025-05-12 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 21K | $104.14 |
| 2025-05-12 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 50K | — |
| 2025-05-12 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 10K | $104.77 |
| 2025-05-12 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 50K | — |
| 2025-05-12 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 5.8K | $102.20 |
| 2025-05-12 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 13K | $102.96 |
| 2025-05-09 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 2.6K | $101.78 |
| 2025-05-09 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 37K | — |
| 2025-05-09 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 37K | — |
| 2025-05-09 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 30K | $102.52 |
| 2025-05-09 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 4.9K | $103.20 |
| 2025-05-08 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 30K | — |
| 2025-05-08 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 30K | — |
| 2025-05-08 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 16K | $102.14 |
| 2025-05-08 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 14K | $101.73 |
| 2025-03-25 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 649 | $121.06 |
| 2025-03-25 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 27K | — |
| 2025-03-25 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 27K | — |
| 2025-03-25 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 27K | $120.32 |
| 2025-03-24 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 19K | $120.29 |
| 2025-03-24 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 44K | — |
| 2025-03-24 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 44K | — |
| 2025-03-24 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 25K | $121.21 |
| 2025-03-12 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 500 | — |
| 2025-03-12 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 500 | — |
| 2025-03-12 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 500 | $120.12 |
| 2025-03-06 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 100 | $123.30 |
| 2025-03-06 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 8.8K | — |
| 2025-03-06 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 8.8K | — |
| 2025-03-06 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 3.8K | $120.55 |
| 2025-03-06 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 1.8K | $121.50 |
| 2025-03-06 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 3.1K | $122.56 |
| 2025-03-05 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 20K | — |
| 2025-03-05 | Mark & Robyn Jones Descendants Trust 2014 | Conversion | 20K | — |
| 2025-03-05 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 5.1K | $121.67 |
| 2025-03-05 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 3.0K | $122.56 |
| 2025-03-05 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 9.4K | $123.75 |
| 2025-03-05 | Mark & Robyn Jones Descendants Trust 2014 | Sell | 2.1K | $124.35 |
| 2025-02-28 | Cruzado Waded | Sell | 7.4K | $118.44 |
| 2025-02-28 | McConnon Thomas | Sell | 177K | $121.05 |
| 2025-02-28 | McConnon Thomas | Sell | 28K | $123.21 |
| 2025-02-28 | Jones Mark E. Jr. | Buy | 1.0K | $118.02 |
| 2025-02-28 | Jones Mark Evan | Option exercise | 40K | $40.88 |
| 2025-02-28 | Jones Mark Evan | Sell | 23K | $118.54 |
| 2025-02-28 | Jones Mark Evan | Sell | 13K | $119.32 |
| 2025-02-28 | Jones Mark Evan | Sell | 2.0K | $120.53 |
| 2025-02-28 | Jones Mark Evan | Sell | 2.0K | $121.50 |
| 2025-02-28 | Cruzado Waded | Option exercise | 8.4K | $58.00 |
| 2025-02-28 | Cruzado Waded | Sell | 1.0K | $119.77 |
All non-derivative Form 4 activity (SEC), newest first.
Notable events (8-K)
| Date | Items | |
|---|---|---|
| 2026-05-04 | Shareholder vote | filing ↗ |
| 2026-04-22 | ResultsExec/director changeOtherExhibits | filing ↗ |
| 2026-04-08 | Exec/director change | filing ↗ |
| 2026-03-31 | Exec/director changeOtherExhibits | filing ↗ |
| 2026-02-17 | ResultsExec/director changeReg FDExhibits | filing ↗ |
| 2025-10-22 | ResultsExhibits | filing ↗ |
| 2025-08-28 | Exec/director changeReg FDExhibits | filing ↗ |
| 2025-07-23 | ResultsExhibits | filing ↗ |
Recent filings
| Form | Filed | Period | Accession |
|---|---|---|---|
| 8-K | 2026-05-04 | 2026-05-04 | 0001726978-26-000046 ↗ |
| 10-Q | 2026-04-23 | 2026-03-31 | 0001726978-26-000041 ↗ |
| 8-K | 2026-04-22 | 2026-04-20 | 0001726978-26-000039 ↗ |
| 8-K/A | 2026-04-08 | 2026-04-03 | 0001726978-26-000034 ↗ |
| 8-K | 2026-03-31 | 2026-03-30 | 0001726978-26-000030 ↗ |
| 10-K | 2026-02-19 | 2025-12-31 | 0001726978-26-000010 ↗ |
| 8-K | 2026-02-17 | 2026-02-17 | 0001726978-26-000006 ↗ |
| 10-Q | 2025-10-23 | 2025-09-30 | 0001726978-25-000141 ↗ |
| 8-K | 2025-10-22 | 2025-10-22 | 0001726978-25-000139 ↗ |
| 8-K | 2025-08-28 | 2025-08-26 | 0001726978-25-000131 ↗ |
| 10-Q | 2025-07-24 | 2025-06-30 | 0001726978-25-000104 ↗ |
| 8-K | 2025-07-23 | 2025-07-23 | 0001726978-25-000102 ↗ |