DOLLAR GENERAL CORP
DG · Retail-Variety Stores · 220.6M shares · -4%/yr ↓ buyback · EDGAR filings ↗
Net buyback after stock comp: $2.7B (gross $2.7B, SBC $52M)
Reference price $135.32 · est. market cap ~$29.8B — last insider sale, 2025-12-19 (estimated from the dated SEC Form 4 price × shares outstanding — not a live quote)
Grade
C66Dollar General is the largest U.S. discount retailer with strong ROE and cash margins but low ROA, thin liquidity and a value customer under pressure.
Strengths
- Above-median gross margin (66.7th pct), OCF margin (75th pct) and ROE (17.8%)
- Vast small-box footprint, consistent same-store growth history and DG Media Network optionality
Risks
- Low ROA (11.1th pct) and weak quick ratio (22.5th pct) signal asset-heavy, lease-laden model
- Low-income customer squeezed by inflation/SNAP changes; tariff and shrink/damage pressures
Notable findings
- Exec changeRecent 8-K item 5.02 8-K ↗
- Strong balance sheetStrong balance sheet — $1.1B cash & investments
- Buying back stockNet buyback — share count -4%/yr over 4y
Quarterly revenue
Last 4 quarters · from SEC filings.
Key metrics
Gross margin
30.7%
Operating margin
5.2%
Net margin
3.5%
Return on equity
17.8%
Return on assets
4.9%
Revenue growth (QoQ)
-1.1%
Net-income growth
34.4%
Current ratio
1.1×
EBITDA
$3.2B
Tangible book value
$3.0B
Cash & investments
$1.1B
Stock comp / revenue
0.2%
Insider transactions · last 18 months
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| 2026-05-28 | BRYANT WARREN F | Disposition | 1 | $109.90 |
| 2026-05-28 | Scarlett Kathleen | Grant | 1.6K | — |
| 2026-05-28 | Hicks Gregory H | Grant | 1.6K | — |
| 2026-05-28 | Scarlett Kathleen | Disposition | 0 | $109.90 |
| 2026-05-28 | SANTANA RALPH E | Grant | 1.6K | — |
| 2026-05-28 | SANTANA RALPH E | Disposition | 0 | $109.90 |
| 2026-05-28 | Sandler Debra A. | Grant | 1.6K | — |
| 2026-05-28 | Sandler Debra A. | Disposition | 0 | $109.90 |
| 2026-05-28 | ROWLAND DAVID P | Grant | 1.6K | — |
| 2026-05-28 | McGuire Timothy I | Grant | 1.6K | — |
| 2026-05-28 | McGuire Timothy I | Disposition | 0 | $109.90 |
| 2026-05-28 | Chadwick Ana Maria | Grant | 1.6K | — |
| 2026-05-28 | Chadwick Ana Maria | Disposition | 0 | $109.90 |
| 2026-05-28 | CALBERT MICHAEL M | Grant | 1.6K | — |
| 2026-04-01 | Herrmann Tracey N | Tax withheld | 4.5K | $117.17 |
| 2026-04-01 | ELLIOTT ANITA C | Tax withheld | 1.3K | $117.17 |
| 2026-04-01 | Wheeler Bryan D | Tax withheld | 902 | $117.17 |
| 2026-04-01 | West Roderick J | Tax withheld | 8.0K | $117.17 |
| 2026-04-01 | Wenkoff Carman R | Tax withheld | 8.9K | $117.17 |
| 2026-04-01 | TAYLOR RHONDA | Tax withheld | 8.9K | $117.17 |
| 2026-04-01 | REARDON KATHLEEN A | Tax withheld | 7.9K | $117.17 |
| 2026-04-01 | TAYLOR EMILY C | Tax withheld | 8.9K | $117.17 |
| 2026-03-26 | VASOS TODD J | Grant | 40K | — |
| 2026-03-26 | ELLIOTT ANITA C | Grant | 3.5K | — |
| 2026-03-26 | Wheeler Bryan D | Grant | 5.7K | — |
| 2026-03-26 | West Roderick J | Grant | 8.4K | — |
| 2026-03-26 | Wenkoff Carman R | Grant | 6.7K | — |
| 2026-03-26 | TAYLOR RHONDA | Grant | 6.7K | — |
| 2026-03-26 | REARDON KATHLEEN A | Grant | 6.7K | — |
| 2026-03-26 | Herrmann Tracey N | Grant | 6.7K | — |
| 2026-03-26 | Lau Donny H | Grant | 10K | — |
| 2026-03-26 | TAYLOR EMILY C | Grant | 13K | — |
| 2026-03-11 | West Roderick J | Option exercise | 2.7K | $84.67 |
| 2026-03-11 | West Roderick J | Tax withheld | 1.9K | $144.84 |
| 2026-03-10 | Wheeler Bryan D | Grant | 2.0K | — |
| 2026-03-10 | West Roderick J | Grant | 31K | — |
| 2026-03-10 | Wenkoff Carman R | Grant | 34K | — |
| 2026-03-10 | TAYLOR RHONDA | Grant | 34K | — |
| 2026-03-10 | REARDON KATHLEEN A | Grant | 31K | — |
| 2026-03-10 | TAYLOR EMILY C | Grant | 34K | — |
| 2026-03-10 | Herrmann Tracey N | Grant | 17K | — |
| 2026-03-10 | ELLIOTT ANITA C | Grant | 3.4K | — |
| 2026-02-04 | ROWLAND DAVID P | Grant | 1.4K | — |
| 2025-12-19 | Wheeler Bryan D | Option exercise | 3.2K | $90.37 |
| 2025-12-19 | Wheeler Bryan D | Option exercise | 6.6K | $92.98 |
| 2025-12-19 | Wheeler Bryan D | Sell | 9.8K | $135.32 |
| 2025-12-16 | West Roderick J | Option exercise | 2.4K | $125.81 |
| 2025-12-16 | West Roderick J | Sell | 2.3K | $133.35 |
| 2025-12-16 | TAYLOR RHONDA | Sell | 7.5K | $134.89 |
| 2025-12-12 | ELLIOTT ANITA C | Option exercise | 2.5K | $84.67 |
| 2025-12-12 | ELLIOTT ANITA C | Sell | 2.5K | $132.52 |
| 2025-12-11 | Wenkoff Carman R | Sell | 19K | $132.01 |
| 2025-12-11 | Herrmann Tracey N | Sell | 4.8K | $131.39 |
| 2025-12-10 | Herrmann Tracey N | Sell | 13K | $125.07 |
| 2025-12-10 | Herrmann Tracey N | Option exercise | 6.0K | $73.02 |
| 2025-12-10 | Herrmann Tracey N | Option exercise | 6.6K | $92.98 |
| 2025-12-08 | Wheeler Bryan D | Grant | 820 | — |
| 2025-12-08 | REARDON KATHLEEN A | Sell | 4.4K | $126.97 |
| 2025-12-08 | Lau Donny H | Grant | 12K | — |
| 2025-12-08 | Lau Donny H | Grant | 25K | — |
| 2025-12-08 | TAYLOR EMILY C | Grant | 2.1K | — |
| 2025-08-27 | Scarlett Kathleen | Disposition | 0 | $111.20 |
| 2025-06-17 | TAYLOR EMILY C | Sell | 2.0K | $113.00 |
| 2025-06-12 | REARDON KATHLEEN A | Sell | 2.9K | $111.57 |
| 2025-06-12 | REARDON KATHLEEN A | Option exercise | 3.6K | $84.67 |
| 2025-06-12 | REARDON KATHLEEN A | Sell | 3.6K | $111.56 |
| 2025-05-28 | Scarlett Kathleen | Grant | 2.1K | — |
| 2025-05-28 | SANTANA RALPH E | Grant | 2.1K | — |
| 2025-05-28 | SANTANA RALPH E | Disposition | 1 | $97.77 |
| 2025-05-28 | Sandler Debra A. | Grant | 2.1K | — |
| 2025-05-28 | ROWLAND DAVID P | Grant | 2.1K | — |
| 2025-05-28 | McGuire Timothy I | Grant | 2.1K | — |
| 2025-05-28 | McGuire Timothy I | Disposition | 1 | $97.77 |
| 2025-05-28 | Chadwick Ana Maria | Grant | 2.1K | — |
| 2025-05-28 | Chadwick Ana Maria | Disposition | 1 | $97.77 |
| 2025-05-28 | CALBERT MICHAEL M | Grant | 2.1K | — |
| 2025-05-28 | BRYANT WARREN F | Grant | 2.1K | — |
| 2025-05-28 | BRYANT WARREN F | Disposition | 1 | $97.77 |
| 2025-04-04 | TAYLOR EMILY C | Sell | 809 | $94.72 |
| 2025-04-01 | ELLIOTT ANITA C | Tax withheld | 254 | $87.60 |
| 2025-04-01 | West Roderick J | Tax withheld | 152 | $87.60 |
| 2025-04-01 | Wenkoff Carman R | Tax withheld | 261 | $87.60 |
| 2025-04-01 | TAYLOR RHONDA | Tax withheld | 261 | $87.60 |
| 2025-04-01 | TAYLOR EMILY C | Tax withheld | 261 | $87.60 |
| 2025-04-01 | REARDON KATHLEEN A | Tax withheld | 261 | $87.60 |
| 2025-04-01 | Herrmann Tracey N | Tax withheld | 257 | $87.60 |
| 2025-04-01 | Deckard Steven R | Tax withheld | 161 | $87.60 |
| 2025-04-01 | DILTS KELLY M | Tax withheld | 284 | $87.60 |
| 2025-03-25 | ELLIOTT ANITA C | Grant | 10K | — |
| 2025-03-25 | West Roderick J | Grant | 31K | — |
| 2025-03-25 | Wenkoff Carman R | Grant | 34K | — |
| 2025-03-25 | TAYLOR RHONDA | Grant | 34K | — |
| 2025-03-25 | TAYLOR EMILY C | Grant | 34K | — |
| 2025-03-25 | REARDON KATHLEEN A | Grant | 31K | — |
| 2025-03-25 | Herrmann Tracey N | Grant | 17K | — |
| 2025-03-25 | Deckard Steven R | Grant | 31K | — |
| 2025-03-25 | DILTS KELLY M | Grant | 34K | — |
| 2025-03-07 | West Roderick J | Option exercise | 895 | $74.72 |
| 2025-03-07 | West Roderick J | Tax withheld | 841 | $81.84 |
| 2025-02-03 | CALBERT MICHAEL M | Grant | 2.7K | — |
| 2024-12-31 | CALBERT MICHAEL M | Sell | 248 | $75.27 |
| 2024-12-31 | CALBERT MICHAEL M | Sell | 751 | $75.28 |
| 2024-12-31 | CALBERT MICHAEL M | Sell | 1.0K | $75.29 |
| 2024-12-31 | CALBERT MICHAEL M | Sell | 1.8K | $75.25 |
| 2024-12-31 | CALBERT MICHAEL M | Sell | 130 | $75.26 |
| 2024-12-31 | CALBERT MICHAEL M | Sell | 40 | $75.27 |
| 2024-12-31 | CALBERT MICHAEL M | Sell | 2.0K | $75.27 |
All non-derivative Form 4 activity (SEC), newest first.
Supply chain
Customers (1)
Suppliers (1)
Named in the 10-K; linked when we track them.
Notable events (8-K)
| Date | Items | |
|---|---|---|
| 2026-06-02 | ResultsShareholder voteReg FDExhibits | filing ↗ |
| 2026-03-24 | Exec/director changeReg FDExhibits | filing ↗ |
| 2026-03-12 | ResultsReg FDExhibits | filing ↗ |
| 2026-02-03 | Exec/director changeReg FDExhibits | filing ↗ |
| 2025-12-04 | ResultsReg FDExhibits | filing ↗ |
| 2025-11-17 | Exec/director changeExhibits | filing ↗ |
| 2025-11-13 | Exec/director changeReg FDExhibits | filing ↗ |
| 2025-08-28 | ResultsReg FDExhibits | filing ↗ |
Recent filings
| Form | Filed | Period | Accession |
|---|---|---|---|
| 8-K | 2026-06-02 | 2026-05-28 | 0001104659-26-069198 ↗ |
| 10-Q | 2026-06-02 | 2026-05-01 | 0001104659-26-069205 ↗ |
| 8-K | 2026-03-24 | 2026-03-20 | 0001104659-26-033643 ↗ |
| 10-K | 2026-03-20 | 2026-01-30 | 0001104659-26-032325 ↗ |
| 8-K | 2026-03-12 | 2026-03-12 | 0001104659-26-026697 ↗ |
| 8-K | 2026-02-03 | 2026-01-28 | 0001104659-26-009777 ↗ |
| 10-Q | 2025-12-04 | 2025-10-31 | 0001104659-25-118289 ↗ |
| 8-K | 2025-12-04 | 2025-12-04 | 0001104659-25-118286 ↗ |
| 8-K/A | 2025-11-17 | 2025-11-12 | 0001104659-25-113199 ↗ |
| 8-K | 2025-11-13 | 2025-11-12 | 0001104659-25-111359 ↗ |
| 8-K | 2025-08-28 | 2025-08-28 | 0001104659-25-084297 ↗ |
| 10-Q | 2025-08-28 | 2025-08-01 | 0001558370-25-011786 ↗ |